Diddy A Hypocritic: Calling Out GM Not Supporting Black Business!
Continue on to see how Diddy has made himself hypocritical acting like he is a champion for other black businesses outside of the Revolt TV network by calling out General Motors. Read on since Diddy called a Hypocritic calling out GM not supporting Black Business; what about his shady Bad Boy Records days???
the entire 90s Bad Boy records roster reading this right now like pic.twitter.com/31vYGkHVxd
— #NujabesTaughtMe (@ProsodiJ) April 8, 2021
CelebnMusic247.com reports that this is hypocritical, can you believe Diddy is trying to look like he cares by calling out General Motors saying the company needs to step up and open its wallet for Black businesses.
Funny how, he cares all of a sudden, but in today’s social climate it’s cool to exploit black culture and act like he’s for the community.
If you recall, back in the day, when Diddy was Puff Daddy he was all about making money by screwing over talent with shady music contracts.
Now, Diddy penned a scathing letter Thursday, opening with, “The same feet these companies use to stand with us in solidarity are the same feet they use to stand on our necks.”
Over the past few years, Revolt TV which Diddy was the face of, NOT the owner, has gone through many changes. In 2018 Roma Khanna, CEO of Sean “Diddy” Combs’ was accused of racism, then she stepped down. Following her departure, Detavio Samuels, 40, became the new CEO of Diddy’s Revolt in 2021.
Diddy says that his REVOLT network was an example of Black-owned media GM promised to support through advertising, but he doesn’t feel the company has done enough.
In his letter, Diddy claims GM spent $3 billion on advertising in 2019, and by his estimation, only $10 million of that was invested in Black-owned media.
If the Black community represents 15% of your revenue, Black-owned media should receive at least 15% of the advertising spend.
He ends the letter with a threat, saying he and the Black community are willing to “weaponize our dollars,” aka take their money somewhere else if GM and other companies don’t step up.
Sean “Diddy” Combs really didn’t think this one through.
Diddy drew the ire of social media this week when he posted an open letter to corporate America demanding it pay Black creators what they are owed.
In a lengthy op-ed, titled, If You Love Us, Pay Us: A Letter From Sean Combs to Corporate America, the Revolt TV founder took aim at General Motors (GM) for using his company “as an example of the Black-owned media it supports” when GM was “confronted by the leaders of several Black-owned media companies.”
The Bad Boy Records head explained that while Revolt receives ad revenue from the car maker, he still thinks the company has a long way to go to support Black-owned media companies.
Instead, REVOLT, just like other Black-owned media companies, fights for crumbs while GM makes billions of dollars every year from the Black community… Exposing GM’s historic refusal to fairly invest in Black-owned media is not an assassination of character, it’s exposing the way GM and many other advertisers have always treated us. No longer can Corporate America manipulate our community into believing that incremental progress is acceptable action.
Plenty of critics pointed to a January 2020 Instagram post from former Bad Boy rapper Mase, who called out Diddy in response to a message of Black empowerment.
In the post, Mase alleged that Diddy’s “past business practices” have knowingly and continuously “purposely starved your artists and been extremely unfair to the very same artist that helped u obtain that Icon Award.”
Following Mase, critics had plenty to say about Diddy’s essay.
Diddy, it starts with us. I was recently approached to host a show for Revolt and it came without pay. We cannot keep knocking white folks for their disrespect towards minority creators while doing the same thing to each other.
Pay the artists that you stole from first love
Diddy was using sweatshops in Honduras to make Sean John, refusing to pay his starving + broke artists, still hoarding (largely black) artists’ masters, and is of the generation that was instrumental in hip-hop’s commercialization & corporatization, so the irony here is incredible.
At the end of the day, Diddy is calling out GM to get them to pay more money in advertising for Revolt. Did he list any other black business that GM could help? No, no he did not. Read between the lines, he is trying to get more money for the Revolt TV network.
This is why Diddy just made himself look like a hypocrite once again. SMH