CelebNMusic247.com has learned that Rihanna is now the Creative Director for Puma’s Women’s Training Category. Awesome, right?
Puma CEO, Björn Gulden, released a statement sharing his excitement about signing Rihanna.
Signing Rihanna is a fantastic step for Puma. Her global profile, her charisma and individuality, her ambition – all these things make her a perfect ambassador for our brand. She also aligns perfectly with the values Puma strives for: to be Confident, Brave, Determined, and Joyful.
With a strong portfolio in football, running, and motorsport, finding an inspiring partner for women’s training was very important. Rihanna was a natural choice for us. We’re delighted to have her as a partner, and we’re looking forward to what’s to come.
Riri wasted no time getting down to business. – Take a look: